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Ryan Decena

Web · GHL · Social Media

I build fast websites, run GoHighLevel systems that convert, and grow brands through social content — one operator across the full digital stack.

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// the system

Website. CRM. Social. One continuous pipeline.

Most brands split these across three vendors. I connect them — so leads from a landing page land in GHL, get nurtured, and show up again as content that converts.

01 Web → 02 GHL → 03 Social

01 — Web Development

Sites that load fast and look ready to sell.

From WordPress + Elementor builds to React / Tailwind interfaces — clean structure, mobile-first layouts, and PageSpeed targets that hit 100% through caching, minification, and smart assets.

WordPress Elementor React Vue.js Tailwind CSS Cursor AI Technical SEO

See web work in Gallery

02 — GoHighLevel

Digital ops that turn traffic into pipeline.

As a Digital Operations & Marketing Specialist for international clients, I manage CRM architecture, WordPress service pages, and brand-aligned assets — so marketing and operations share one source of truth.

GoHighLevel Lead Connector Workflows Pipelines A2P WordPress SEO

See digital ops experience

ryandecena.dev — optimized

100%

PageSpeed Insights target

Landing pages

GHL forms + pixels

AI delivery

Cursor + Tailwind

CWV pass

Lead funnel

Website traffic

Landing page + SEO

GHL pipelines

Workflows · A2P · Lead Connector

Booked / converted

Nurture → close

Security audits & permissions as teams scale

2018+

Years leading social, video & AV production

Church Ministry

Live streams, edits, motion graphics, and weekly technical AV setups.

Brand social

On-brand assets and presence across clients and campaigns.

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Experience that backs the story

Roles focused on web, GHL, and social — plus a compact engineering background.

Part-Time Web Designer & Developer

2023 – Present

Freelance / Independent

HTML/CSS/JS/PHP/React/Vue sites, Tailwind & Bootstrap, Cursor AI, Cloudflare, 100% PageSpeed builds.

Digital Operations & Marketing Specialist

2024 – 2026

Freelance (International Clients)

GoHighLevel CRM, security audits, WordPress SEO, brand assets across multiple sectors.

WordPress Developer & SEO Specialist

2024 – 2026

Freelance (Consultant)

Elementor sites, On-Page SEO, and custom marketing creatives aligned to client brands.

Social Media Manager & Technical Lead

2018 – Present

Church Ministry

Video editing, live streaming, motion graphics, and technical AV production.

Also brings

QA Automation background — Sun Life (Playwright/Cypress/LRE) and Globe Telecom (Selenium/Robot Framework). Useful when your web or CRM flows need test discipline, not just design.

// proof